01
Which referrers sent visitors who reached pricing?
Drill into /pricing and read the referring domains and channels of those sessions.
question library
A field guide for asking better traffic questions.
Use these as starting points. Each one maps to a dashboard view or a report you can narrow by page, country, device, channel, referrer, UTM and time window.
growthsource shifts
opserror pages
productfunnels
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Growth questions
Find movement without confusing bot volume for human intent.
02
Which pages lead to a signup?
Build a funnel from a page view to your signup event and break it down by page.
03
What changed since last week?
Every dashboard figure shows the previous period beside it.
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Operational questions
Use traffic analytics as an incident lens.
04
Which pages are returning errors?
The errors view lists the pages people got 4xx and 5xx answers on, with requests and visitors.
05
How much of my traffic is bots?
Bot traffic is counted on its own and left out of people's figures.
06
Did docs traffic change by country?
Drill into a page and read the countries of its page views, from Cloudflare's header or a GeoIP database.